Here is another bouquet of new innovative products from technology mega player Google for the Indian market that just suit the low speed internet conditions.
With a focus on three key areas – access, products and platforms, Google has launched a new Wi-Fi platform called Google Station, a video app called ‘YouTube Go’ and an offline feature for Chrome web browser and faster loading in Google Play on 2G network.
Google Vice President Caesar Sengupta informed that the company aims to provide a better and more inclusive online experience for Indian users.
“Our goal has not just been to help more Indians get online, but also to help Indians create the online experience they want. So, we have been thinking about how to build products and services for this wave of new users – products that work for any level of connectivity, in local Indian languages, and across the devices that are most frequently used in India,” Sengupta told.
After its tie-up with RailTel and Indian Railways to provide Wi-Fi at Indian railway stations, Google has now launched a new platform, Google Station. This new platform will work with partners like system integrators (SIs) and venue owners to roll out Wi-Fi hotspots. According to Sengupta, this will provide fast, reliable, and secure Wi-Fi in places like malls, transit stations, and cafes in India and across the globe.
In addition, users having a low-bandwidth connection will now be able to choose and install an app through their mobile network or install it when the phone next connects to Wi-Fi.
Google is also focusing on the next million of users who will come online in the coming years in regional languages other than English. Its new messaging app ‘Allo’ will introduce support in Hindi for its Google Assistant later this year.
The tech giant has also announced a bunch of tailored features for Chrome, like automatic optimising of pages when 2G-like networks are detected. These simplified pages load with a speed twice as fast, saving more than 90 per cent of data usage. This data saver feature will now support videos as well, helping users save up to 67% data.
It is Google’s vision is to turn India into a global hub of innovation and produce high quality mobile developers who will build not just for India but for the world.
With the user base, driven primarily by booming smartphone adoption, pegged to grow from 350 million to 650 million by 2020, India is seen as one of the fastest growing markets for Internet usage.