Jaipur: Isuzu Motors India Private Limited, launched the ISUZU D-MAX V-Cross in Rajasthan, on occasion of the inauguration of its new authorized dealership ‘Khushi Cars’ in Jaipur. The company also launched the new range of ISUZU D-MAX S-CAB and the ISUZU D-MAX Regular Cab.
The V-Cross is India’s First Adventure Utility Vehicle, and caters to those SUV buyers who seek adventure and want to stand out among their peers. The V-Cross comes with a highly capable 4WD, loads of modern SUV features and a large practical luggage deck. The ISUZU D-MAX S-CAB is made for those smart business buyers who seek a unique combination of space, style and strength in their double cabin pickup trucks used for transportation of themselves, their teams and material to work. The Regular Cab comes with a single cab and goods carrying space, and is meant for those business owner cum drivers, who want a stylish, capable and comfortable vehicle which they can themselves drive with pride.
The ISUZU D-MAX V-Cross is attractively priced at INR 12.84 lakhs (Ex-showroom, Jaipur). The ISUZU D-MAX S-CAB is priced at INR 8.14 lakhs (Ex-showroom, Jaipur) and ISUZU D-MAX Regular Cab starts at INR 6.58 lakhs onwards, (Ex-showroom, Jaipur).
This range of ISUZU pickups is based on the latest generation D-MAX platform and locally manufactured at ISUZU’s newly inaugurated state of the art manufacturing plant at Sri City, Andhra Pradesh in India. The vehicles are built with the same tough, durable, reliable and life-lasting build quality that ISUZU is globally known for and are powered by the legendary ISUZU diesel engines renowned for fuel efficiency, reliability and performance.
The new dealership facility ‘Khushi Cars’ in Jaipur will provide access to these world-class ISUZU pick-ups to customers in the region.
Speaking at the occasion, Hitoshi Kono, Deputy Managing Director, Isuzu Motors India, said, “We are extremely happy to partner with Khushi Cars as our authorized dealer in Jaipur. Rajasthan and Jaipur in particular, is a very important market for ISUZU and we will focus on building a strong brand in this region. We are very confident that with Khushi Cars as our partner, we will not only provide our world-class D-MAX pickups, but also support our customers here with a high level of after sales service support. ISUZU has started local manufacturing in India, and plans to develop the Indian operations into a global manufacturing hub and a key market for Isuzu Motors worldwide. The launch of our new products in this region is an important step in that direction”
Rajan Mehra, Managing Director, Khushi Cars, said, “We are very proud to represent Isuzu Motors in Jaipur. ISUZU, a global vehicle manufacturer with 100 years of operations is renowned the world over for manufacture of tough, durable and reliable pickups, and we are very happy for the confidence the company has placed on Khushi Cars. ISUZU is known for its focus on quality of customer experience and after-sales service support, and we will work towards meeting the company’s high standards.
Isuzu Motors Limited, Headquartered in Tokyo, Japan is a global manufacturer of light, medium and heavy commercial vehicles, utility vehicles and diesel engines. With operations in 25 countries, selling in more than 100 countries worldwide, the company is a leader in pick-ups and utility vehicles in many markets. The company manufactures and sells over 6 lakh units annually, across the world.
Isuzu Motors India Private Limited (IMI), a subsidiary of Isuzu Motors Limited, Japan, was established in August 2012. Headquartered in Chennai, the company currently sells a range of ISUZU D-MAX pick-ups in both personal & commercial segments. ISUZU vehicles are known for its reliability and performance around the world. Renowned world-over, the vehicles are gaining huge significance in the Indian market as well, thanks to the ‘value proposition’ it offers the customers.
ISUZU inaugurated its own manufacturing plant in April 2016, spread over an area of 107 acres, at Sri City located in Chittoor District, Andhra Pradesh. The company began its manufacturing operations, with strong focus on quality and commitment to Indian market. Isuzu Motors India began its vehicle production with 70% localisation at Start of Production (SoP) and aims to increase it in future. The initial production capacity of the manufacturing plant is 50,000 units per annum, which can be scaled up to 120,000 units in future.