TRAVEL INDUSTRY UPBEAT WITH GITB

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Jaipur, 19 April: The 8th edition of The Great Indian Travel Bazaar ended with euphoria among the travel trade. The ‘buyers’ and ‘sellers’ expressed great satisfaction on account of more than 10,000+ meetings held in the course of two days.

The fair has been immensely successful in terms of pre-structured B2B meetings generated, said Principal Secretary, Tourism, Government of Rajasthan, Mr. Shailendra Agarwal. The response from both the ‘buyers’ and ‘sellers’ were indeed gratifying. There is no denying that The Great Indian Travel Bazaar has become a force to reckon with in the travel arena, he said. Looking at the response at the inbound tourists the State is planning a similar mart for attracting domestic tourists as well.

The Co-Chairman, FICCI Tourism Committee, Dipak Deva said that the quality of the fair in terms of the Foreign Tour Operators (FTOs) and the structured meetings that have taken place is commendable. Though we have our major tourism market sources in countries like the USA and the UK – countries from Latin American and Central European Union also have potential to be tapped.

One of the prime highlights of the fair was the fillip received by the heritage properties at Travel Bazaar, said General Secretary of the Indian Heritage Hotels Association (IHHA), Randhir Mandawa. Over 35+ stalls of heritage hotels were under one roof. Furthermore, there is a happy mix of FTO buyers of both new and existing – which opens the tourist source from new countries and regions.

President of Rajasthan Association of Tourist Operators (RATO), Khalid Khan said that one of the strengths of GITB is the post event tours that are organized for the FTOs. For instance, this year RATO has organized two such tours – one for wildlife — Ranthambore and Sariska tiger reserves and other for three destinations of Rajasthan — Jodhpur, Bikaner and Udaipur. Similarly, the other destination management companies are also organizing such post GITB tours which will cover the entire state.

The Director of Tourism, FICCI, Rahul Chakravrty said that the next edition of the GITB will be held on April 23, 24 and 25 in Jaipur next year. The event has for sure carved a niche in the travel arena. Many foreign buyers have expressed their desire to come again next year to participate in this inbound tourism bonanza, he said.

The international travel mart was organized by the Department of Tourism, Government of Rajasthan, the Ministry of Tourism, Government of India and Federation of Indian Chambers of Commerce and Industry (FICCI). It is supported by leading national and regional associations like Hotel & Restaurant Association of Rajasthan (HRAR), Indian Heritage Hotels Association (IHHA) and Rajasthan Association of Tour Operators (RATO).

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